This Web That Works website comes standard with blog technology. The Blog product was actually made to be search engine optimized. The written programming of the technology was designed to attract search engines when looking for relevant information about the Client’s industry, which in this case, would be the food and restaurant industry. Blogs can be used to communicate information about events, happenings in the restaurant industry or the restaurant itself, reviews on menu items, new employee information, etc. Blogs allow comments so that visitors can communicate with each other about their thoughts on the posted articles. Blogs can be optimized with titles, descriptions, and keywords.